Newfoundland and Labrador Tourism
2016 – Explorers Wanted
Newfoundland and Labrador is a place that brings out the explorer in everyone. To capture that spirit, we created a 360° website that allows visitors to explore the province directly from their phones.
2018 – Symphony of Sound
For Newfoundland and Labrador Tourism, attracting visitors isn’t easy. With so many destinations to choose from, you need a distinct voice. So, we gave the province one; we used its unique sounds to draw travelers in.
2018 – Come from away
The Broadway musical hit, Come From Away, was set to debut in Toronto. It only made sense for Newfoundland and Labrador Tourism to invite showgoers to visit the place that inspired it all.
2019 – The Tale Blazers
With 28,000 kilometres of coastline, Newfoundland and Labrador has more to explore than most travelers can plan for. So, we turned a travel itinerary into a TV travel show, giving them some inspiration for the journey ahead. And a few stories, too.
2020 – Stay Home Year
With travel restricted by COVID-19, Newfoundland and Labrador Tourism shifted focus from visitors to locals. By flipping the popular Come Home Year concept into Stay Home Year, we encouraged Newfoundlanders and Labradorians to explore their own backyard.
